Simple Marketing & Life Hacks for Today
Most of the fixes or hacks offered in the marketing community are great in theory, but difficult to execute in practice. That’s because what works in one market and in one campaign won’t necessarily...
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Be Yourself, Everyone Else is Taken
Another look at Leader-Follower Thinking In the late 1990s, I built quite a few online businesses. They were all smaller versions of bigger sites that appeared elsewhere online. Back then, whenever I...
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You Don’t Need a Perfect Marketing Plan
TRY USING A SIMPLE OFFER TO START WITH Today I want to talk to you about marketing plans. You may think you need the perfect marketing plan, but I’m here to tell you – you don’t. What you need is a...
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Changing Your Approach to Social Media Marketing
Times Are Changing, Are You? If there’s a constant online, it’s this – everything changes. A few weeks ago I noticed the first Periscope courses being released. If you don’t know what Periscope is,...
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Newbie Launch Advice
Leverage the Skills of Others... I launched my first online business back in 1998. I launched my first WordPress site in 2006. In both cases, I did all the work myself. My first business site (I sold...
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The Online Magazine Business Model – Part 1 of 2
Start Small and Scale as You Grow Today I’m going to share with you an overview of an online business model. I’m talking about the online magazine model. This particular model worked so well for me, it...
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The Online Magazine Business Model – Part 2 of 2
Last week I introduced one of the easiest ways to create an “authority platform” for yourself – via an online magazine. No matter what the online business model, I still hear people ask, “Does this...
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The Next Best Time to Get Started…
Have you ever heard the saying, “The best time to plant a tree was twenty years ago?” I’ve heard this quote/proverb several times over the last few months. It goes on to say, “The second best time is...
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Starting An Online Business
A Simple, Time-Tested Process Every online business has a handful of similar elements in place. Understand what these elements are and you can build whatever type of online presence you want. Think of...
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Building an Info Publishing Business
Two Basic Approaches That Work I started my first info publishing business in the early 1990s. I bought my first publishing equipment (high-speed printer, booklet maker and guillotine cutter) by the...
View ArticleDevelop the Right Marketing Recipe for Your Business
Brought to you by www.socialmobe.com. Download 100 Social Media Conversation Starters at – http://www.socialmobe.com/100-Questions.pdf Develop one that fits your “personality” and get started!
View ArticleWhy Old-Fashioned Marketing Basics Still Work Today
When I was a kid, there was still a generation of people alive who referred to what was then the tech of the day as “newfangled.” I’m talking about the older generation who were alive back in the early...
View ArticleBuilding an Info Publishing Business
I started my first info publishing business in the early 1990s. I bought my first publishing equipment (high-speed printer, booklet maker and guillotine cutter) by the mid-1990s. I bought my first...
View ArticleDevelop the Right Marketing Recipe for Your Business
Brought to you by www.socialmobe.com. Download 100 Social Media Conversation Starters at – http://www.socialmobe.com/100-Questions.pdf Develop one that fits your “personality” and get started!
View ArticleWhy Old-Fashioned Marketing Basics Still Work Today
When I was a kid, there was still a generation of people alive who referred to what was then the tech of the day as “newfangled.” I’m talking about the older generation who were alive back in the...
View ArticleAre You Following When You Should Be Leading?
Are you an expert? Let me rephrase the question. Do you know more about one or more topics than most people do? What type of advice would a family member, friend or coworker look to you for? Most...
View ArticleHow To Build A More Effective Web Presence
If you’re frustrated in your efforts to build a better, more effective web presence, you’re not alone. Some people might refer to a web presence as their “online presence,” or “Internet presence” –...
View ArticleDealing With Overwhelm and Focusing
There are a lot of moving parts in the online marketing world. If you find yourself overwhelmed with the options, maybe you’re trying to build something that’s not going to be a good fit for you in...
View ArticleOnline Business – Stop Comparing Your Business with Others
For years, I was a software junkie. If the product got good reviews I bought it. I didn’t just buy based upon what I needed. I also bought based upon what I might need a year or two down the line....
View ArticleFrom Web Developer to Web Marketer
( Reading Time: 7 minutes ) Internet Marketing. The first part of your career will probably focus on the “Internet part.” That includes all the tools, configurations and so forth. You build a...
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